The CEO team visited The Sweet Spot yesterday, where owners Dylan and Ryan shared their story and lessons from running a successful small business. With locations in both Hillsboro and Highland, The Sweet Spot focuses on creating a fun, welcoming environment filled with variety and constant new offerings.

Dylan and Ryan spoke about the importance of keeping customers coming back - not just attracting them once, but building the kind of experience that makes them return again and again. They also emphasized confidence in business, the ability to adapt to challenges, and the value of testing new ideas before fully committing.

The Sweet Spot is also the newest Investor in Montgomery CEO. The CEO program is made possible by local investors who pledge $1,000/year to make our incredible program feasible. Thank you so much to The Sweet Spot for investing in our program and in the next generation of leaders.

This visit was an inspiring look at how passion, adaptability, and persistence can fuel lasting success. Thank you Dylan and Ryan for hosting our team!


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The Montgomery CEO team joined Macoupin CEO earlier this week for a joint tour of McKay Auto Parts, where Earl Flack and Matt McKay shared valuable lessons from their long-standing ...

The Montgomery CEO team joined Macoupin CEO earlier this week for a joint tour of McKay Auto Parts, where Earl Flack and Matt McKay shared valuable lessons from their long-standing ...